Driving Value

for rights owners and brands

Sponsorship Intelligence is ZenithOptimedia’s specialist sponsorship division. Launched in 1984 and acquired by ZO in 2001



Full service sponsorship agency working with brands to help them use partnerships to meet business and brand objectives

Consumer Research

Conducting consumer research that delivers compelling, coherent stories for brands and rightsholders

Media Research

Gathering accurate audience data and real world pricing to calculate realistic sponsor valuations